Saturday, 9 March 2013

Maximise Pinterest impact with only a few followers ...


Pinterest is my biggest source of traffic and delivers 10x more hits than other social networks.

But I'll let you into a little secret - I'm new on Pinterest and I don't have 1000s of followers.

How can that be?

Surely you have to build friends/likes/followers before social networks drive traffic?

Well with Pinterest no. Because if your post is seen and pinned by someone with tens of thousands of followers, it can easily get 100s if not 1000s of page views.


The principle holds true for Twitter and Facebook, but Pinterest does it on a different scale. Top pinners pin far more each day than they post to Twitter or Facebook.  And that massively increases your chance of being pinned and then re-pinned and re-pinned and re-pinned.

So how do you get yourself in front of top pinners? This is what works for me ...

1. Select a great photo
  • Select a simple, standout picture for your post - nothing dark or fiddly
  • Edit photo in Pic Monkey - whack up the brightness and the contrast
  • Crop the photo to a square (best for linky parties) and resize to ~540 pixels

2. Add a stand out title to the picture 
  • Craft a title that demands attention
  • Add the title to your picture in Pic Monkey
  • My link on the right illustrates how important this is - it was a dull old post with only 100 page views.  I tweaked it, gave it a new photo and a title that made people believe they needed to read the post ... it is now my top performer of all time

3. Share your post on linky parties
  • This is your way to get your post in front of key Pinterest influencers
  • If you're new to linky parties check out these 10 great tips for linky party success
  • You can find over 100 different mommy parties to chose from in this linky party list
  • When choosing parties check how many Pinterest followers the party host(s) has
  • A great picture and title will generate plenty of new traffic from the linky party itself but you will really see traffic spike if the party host features and pins you

4. Put a pin button on your post 
Great post from the Blog Maven
  • Now you want all that new traffic to re-pin your post
  • Make it easy and add a pin button to your post
  • Use the Pinterest wizard to add to a single post
  • Or use this tutorial to add the button to all your posts

5. Put your best posts with pin buttons on side bar
  • If you've got a new reader and they've pinned your post, they're in the mood for more cool stuff that you might have but don't want to go rooting about to find it
  • Make it easy for them to pin more posts by adding links with pin buttons to your side bar
  • The Blog Maven has a great post on how to do this

6. Make it easy for people to follow you on Pinterest
  • Most people on Pinterest follow boards rather than pinners
  • Make it easy for new readers to find boards they'll love with the Pinterest board widget
  • Displayed at the end of the post like my social media board below all the reader has to do is click on the see on Pinterest button and follow it ...




More Great Pinterest Tips


27 comments:

  1. Great info. It is amazing how a good picture will really get a lot of hits. I actually did an experiment where I updated a few pictures with picmonkey and repinned them. I was shocked at how many more pins I got with better labeling and fancier fonts.

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  2. Great tips! I especially like the suggestions in #1 & #2 and will have to try editing some pics with that in mind.
    - Lora

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  3. Great post with helpful tips! I didn't know that you could put posts on your sidebar with Pin It buttons. I'm going to check that out. Thanks!

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  4. Great post. I also just pinned. We have a link party called Wednesdays Adorned From Above Blog Hop and would love to have you share this and any other posts with everyone. It runs from Tuesday night through midnight Sunday. Here is the link to the party.
    http://www.adornedfromabove.com/2013/03/wednesdays-adorned-from-above-blog-hop.html
    We are also having a giveaway this week for a $50.00 Target Gift Card, so head over to enter.
    We hope to see you there.
    Debi and Charly @ Adorned From Above

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  5. These are such great tips. I'm following several of them, but there are still a few I probably should use on my blog. Thanks for sharing this list. I'm visiting over from Mop it up Monday. Have a great day!

    Debbie

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  6. Man, do I ever needs these tips! thanks for sharing!

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  7. Great tips! Thanks for sharing!

    Jenna @ http://rainonatinroof.com

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  8. Excellent tips! I'm a newbie blogger, so these articles are a great help!


    Tara
    www.suburble.com

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  9. Great tips! Thanks so much for sharing. Of course I pinned it :)

    <3 Christina @ I Gotta Create!
    Wildly Original link party is open

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  10. Great tips! I love the idea of having a "pin it" button under posts in your sidebar. I'm going to go check out Blog Maven's post about it now! Thanks! :)

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  11. Great tips! I have been working on improving my pictures, that has been a struggle. I've never been very good with a camera. I do have my share buttons. Need to work on better titles. Thanks for the tips.

    Linda @ Mixed Kreations

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  12. I'm doing some of this already, but have never seen the pin it button in a sidebar. I'm going to have to check that out! Thanks for the awesome ideas!

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  13. Great tips! Thanks so much for joining in on Whimsy Wednesdays. We love having you!

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  14. This is great! We have more than 1500 followers on Pinterest, but only a handful of followers on our blog. Thanks!

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  15. Great tips! I love to learn!
    Shannon {Cozy Country Living}
    http://www.cozycountryliving.com

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  16. ooo great ideas... thanks for sharing! I stopped over from Ginger Snap Crafts... would love to have you come check out my link party..http://www.nap-timecreations.com/2013/03/st-pattys-pasta-and-tasteful-tuesday.html

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  17. Thanks for the tips!
    I found you today at Ginger Snap Craft's Linky. I hope you get a chance to stop by my blog and leave a comment, too!
    ~ Megin of VMG206
    www.vmg206.blogspot.com

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  18. Thank you for the great tips. I just started to use pinterest with my blog.

    We may have met by chance...but we become friends by choice.
    http://simpleesue.com/try-one-new-recipe-a-week-mac-n-cheese-bacon-grilled-cheese-sandwich/

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  19. Excellent tips! Thank you SO much for sharing this with us.

    Stopping by from Not Just A Housewife's show-me-what-ya-got-110

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  20. Thank you so much for sharing this. I already have a huge amount of traffic from pinterest, but know I need to use it more to take full advantage of it!!

    Abbi
    seasonofahomemaker.blogspot.com

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  21. Thanks for the info - great tips. Joining from Shine on Friday - http://allthoseartsygirls.blogspot.com/

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  22. Great info!! Thank you for sharing at Sharing Saturday!

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  23. Thanks for this info. I really need to take some action with what is new with Pinterest. Thanks for linking up at Romance on a dime!

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  24. I love these tips, and I've pinned this. I really want to check out your other links mentioned here, but I really need to check more partiers over at Whimsy Wednesday...otherwise I'll be here all night! lol
    Debbie :)

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  25. Thanks for the post. I will definitely try out your tips!

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  26. I Never ever found such edifying blogs.inquire

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